How to Promote Your Web Site With No Money and Still Get Tons of Traffic

With all the companies on the Internet selling their services for web site promotion, they might be asking for $100, $500 or $1,000. Are they doing something that is off limits to you, or can they do it faster than you can?

Most certainly, a web site promotion company has probably automated many of the tasks that you would have to do manually, but when you don’t want to put your hard-earned money into someone else’s bank account, then this article will show you how to get lots of traffic without spending a dime.

1. Submit your site’s URL to the search engines

Every search engine has a method and entryway for you to submit your web site so that customers can find you. Perhaps you’re only familiar with the top search engines like Google, Bing, Yahoo, MSN, and AOL, and that’s okay. You can start out with those five and submit your site

Or, you can use a free site submission service and let their wizard walk you through the process of submitting your site’s URL to twenty search engines. One service that I know of that does this is Addme, and there is no charge for their basic service

Once your site’s URL, keywords, and site description have been submitted to the search engines, you will begin to receive visitors to your web site. Just know that this method takes awhile to get listed in all the search engines.

2. Search for and register for forums in your niche market, and then create a signature that includes your site’s URL

Let’s say, for example, that you have a blog that’s all about creating scrapbooks for children under five years old. You can search for forums that cater to scrapbooking and especially to moms, dads, teachers, and others who care for children under five years old.

You’ll have fun reading posts and leaving comments in the forums when you’re passionate about the niche market you’re in. Likewise, every time that you post a comment, members will be able to read your signature line and the potential is there to have someone or many members click through to see what your site or blog is all about. When they see something they like, they’ll buy it. And it didn’t cost you a dime to get that website traffic.

3. Write an article about the product or service that you sell on your web site or blog.

Who is more qualified than you are to write an article about the products you sell? Certainly other writers can share your passion and write the article for you. Or, you could take the questions that your web visitors have asked you and turn your responses into one article or a series of articles. If one person has a question, most likely there are at least 100 other people who have the same question.

Just write an article, post it on your blog or upload it to your web site, and then also submit it to an article directory for more organic (free) traffic.

Within a short amount of time, your web site traffic will increase and you can smile, knowing that you promoted your site without spending any money. As your sales numbers increase, and to keep your listings current in the search engines, then you can take a small portion of that earned income and hire someone to do your web site promotion. Or, in a month or two, you could do it yourself if you have the time.

Hiring a Consultant For Your Internet Marketing Campaign

If you are thinking about entering the fascinating world of Internet marketing but do not have any knowledge in this specific field of marketing, it is absolutely vital to contemplate hiring a consultant to aid you in any advertising attempts you make. This is imperative since they can sufficiently assist you in guaranteeing that any marketing effort you make will be a sure hit.

The benefits which you will reap from this effort will be a lot higher for sure, even if you may have to pay a bit more for a consultant’s services than you would to manage the marketing first handedly. Employing a consultant to help you in your Internet marketing campaign is a most sensible endeavor if you already have some proficiency in Internet marketing but are contending in an aggressive market and need some supplementary assistance to aid you in championing the competition.

The key to appointing a consultant to assist you in your Internet marketing campaign is first and foremost to hire a suitable consultant. You will notice that there is a variety of options accessible to you since Internet marketing is now a multi-billion dollar industry. Nevertheless, not all consultants are made equal. You might soon come to realize that some consultants can provide extensively better consequences compared to other consultants. There are some qualities you need to check for in looking for a capable consultant in the Internet marketing industry.

Remarkably, cost is not the most vital factor. Past performance and experience are a lot more significant. You can match up costs between consultants who are likewise qualified but using cost as the basis of evaluation really is not the way to go.

Experience is important when it comes to choosing a consultant to help you in your Internet marketing campaign. Experience is critical since consultants who have more experience generally also hold a greater degree of comprehension as to which strategies currently work best and which techniques are not that operative at present.

This will save you a lot of money and time since there will not much experimentation necessary as compared with those less experienced consultants. Veteran consultants will also be favorably skilled in handling clients and will promptly answer your questions quickly and persistently keeping you better updated with the development of your Internet marketing campaign.

All of this is very important for you and you will tend be very fascinated in getting progress reports and staying continuously up to date on all that is happening with your Internet marketing campaign.

Looking for a consultant in the Internet marketing industry with an outstanding past performance record is also vital. This is so important because consultants who have already achieved a great deal of success in the past will likely have a lot of success while helping you out as well. Prior performance is considered one of the major indications of future achievement.

Though, this does not mean that fresh consultants are going to perform feebly but there will be some risks involved in choosing a consultant who has not performed properly in the past or does not hold a great deal of consulting experience.

You can experience more assurance when putting your Internet marketing campaign in the hands of a consultant who will naturally create the outcomes you are searching for in your Internet marketing campaign.

Once you have assessed each consultant on the core of past performance and experience, it is then time to begin pondering the price. Considering price early in the course of seeking a consultant may let you be prejudiced over performance. Some consultants may be affordable but if they are not adept in producing the anticipated and sought after results, it may become a complete waste of money.

However, once you have curbed your list of possible consultants down to a couple of qualified candidates, it is certainly time to begin matching prices. Once you are sure each of the candidates on your list is truly qualified, selecting the least costly candidate is sensible. Though, it is also important to document all the fees concerned in order to guarantee that you are making the correct cost comparison… apples to apples and oranges to oranges.

Legitimate Home Based Business Opportunities – Are There Any?

Have you gotten to the point of wondering if there are any legitimate home based business opportunities out there? You may have become frustrated at all the scams you have run across. If that is where you are, take heart. The answer is YES! There are legitimate home based business opportunities.So, if there are, how do you find them? Well, first let’s talk about what to avoid.Opportunities that promise you the world without any work. You know the ads I am talking about. The person sitting on the beach suggesting that you can have that kind of lifestyle if you will only…you fill in the blank. There are so many of these types of ads. However, with the new FTC ruling that there needs to be more honesty and disclosure in the expected results of an opportunity, this should get better.Opportunities that focus on the recruiting of others rather than on the actual product. I don’t see this as a lasting way to make money.Opportunities that are being offered without any way to get in touch with the owner or the person whose website you are on.Ok, now that we have that out of the way, where can you find these legitimate opportunities? Well, start by looking at the opposite of the situations above.First, you need to know and accept that any worthwhile business will take work. And lots of it. There is nothing wrong with work, and you must be prepared to work hard to make a business work.Next, make sure the product is the focus of the company and that it is one that people need and want.Always make sure there is a way to contact the owner of the company/business you are considering getting involved with. Try out the contact information before you get involved. Call or email them and get a feeling of how quickly they respond and what their attitude is.Determine what your area of interest is. For example, you may want to get involved in a scrapbooking business or you may be gifted as a writer. Where do you find those types of legitimate businesses? You can do a Google search, but keep in mind the things we talked about above. Make sure you can contact the owners of the business opportunities you find. Talk with them at length and know exactly how you will make money with the opportunity.When you have narrowed down the possibilities, check out the opportunities with the Better Business Bureau. Are there unresolved complaints? That’s not a good sign.You can also do another Google search and put in the name of the business (or company) and the word “scam” or “complaints” after it. This will bring up information you should be aware of.You can do a lot to find actual legitimate home based business opportunities and avoid ones that are not. Just take your time, do your research, and you should be fine.

Online Home Based Business – 4 Ways To Kick-Start Your Success

If you are starting an online home based business or are already involved but finding it hard to get things going, then you are definitely not alone, because it can be tough to get things going if you aren’t sure how or where to start. Because there is very little out there about starting an online home based business, I am going to give you four tips to ensure you get started the right way and get yourself on the fast-track to becoming successful.Tip #1 – Do something you know very wellThere is no faster way to get a lot of information out there about your business than when you know all about it. This is why it is ideal for you to do something you love, so you can create plenty of good stuff in relatively little time and without too many roadblocks.Tip #2 – Be sure there is money to be made in your line of businessWhile there is almost always a way to make money in a niche, just be sure that you didn’t pick the one where people aren’t willing to pay you for what you can provide them. If your nice is competitive then you know there are a lot of people buying the products, otherwise it wouldn’t be as popular. On the other hand, if you cannot find products or services in a certain niche, you can probably safely assume that there is little money to be made.Tip #3 – Stand out amongst your competitorsTake what your competitors are doing and do more. If your competitor is giving away 2 days of free services, give 4, if they are providing the potential customers with a 20 page free ebook, write a 30 page free ebook. It’s the little things you do that will ultimately help you make a name for your business and build long-term success, which is what you should be striving to achieve with your home-based business.Tip #4 – Focus on the customers first, the money secondWhile the purpose of starting a business is obviously to make money, you have to realize that your source of income is the customer. Because of this, it makes sense that the main focus should be on the customers and the potential customers. Thus, for anyone who is in the market for your products or services, be sure to treat them with the utmost respect and give them plenty of attention, as these practices are what will ultimately help you build a thriving business.

Doomsday Scenario For Home-Based Businesses Without Insurance

Unemployment figures are soaring and, as a result, more people than ever are either working from home or preparing to work from home. Home-based business types vary widely, but all have one thing in common: they are still businesses and need to be treated as such.From a legal viewpoint, your home-based business is not much different from any other business. You still have to select a business name, choose an appropriate legal structure, collect from customers, and pay taxes.One key item often overlooked in home-based businesses is insurance. People operating home-based businesses commonly fail to consider insurance as being required in addition to their normal homeowner’s policy. Well, this is a mistake that could be devastating to your livelihood. Every business should consider at least the following insurances regardless of whether or not it is home-based.-Property Coverage
This should include coverage of all items that are specifically associated with your business. A good way to separate this is to base it on your tax return. When you file your tax return, you will consider a certain number of square feet of your home as being dedicated to your home-based business. Well, whatever is in this area needs to be covered under a policy in the name of your business. Your homeowner’s policy probably will not cover it.-Liability Insurance
You will need some form of liability insurance coverage, however, the type and amount will depend on your type of business. You may require protection for professional liability, general liability, product liability, vehicle insurance, and workers compensation insurance. Consult your commercial insurance broker for advice on what liability coverage you require.Here are some dooms-day scenarios for home-based businesses that rely solely on standard homeowner’s policies:-Your home is broken into and your computer is and big screen LCD monitor are stolen. This property legally belonged to your business. Guess what, your homeowner’s policy more than likely excludes business property.-God forbid, your home burns down. The fire investigators determine that the cause of the blaze was due to an electrical short from your office. Your insurance company reverts to you with a Dear John Letter telling you that you are on your own. Your policy is null and void due to the fact that you did not disclose your business use to your insurance provider.-You are a mathematical genius and you slyly discovered a secret algorithm that resulted in you making a cool $500K profit from advertising on Google. The FedEx man delivers your prized check to your door. You rip open the much anticipated parcel and stare at the check with delight. You hug the FedEx man as tears of joy form in your eyes. The befuddled delivery man smiles, shakes his head and walks away. Suddenly, he slips on the steps and breaks his back in the resultant fall. Guess what, your homeowner’s policy excludes injuries associated with business deliveries. You subsequently lose the $500K to the injured delivery man in court.I hope you kept good notes during development of the algorithm.Talk to a commercial insurance specialist and your homeowner’s policy holder to be sure you are covered. If you provide the commercial insurance broker with a copy of your homeowner’s policy he or she will let you know exactly what additional coverage is required to protect your home-based business.

International Business Travel – How To Reduce The Stress

International business travel is an activity that is becoming more and more complex on a daily basis. You must be well prepared before you start your journey and be prepared for all eventualities.

Getting Ready for your International Business Travel

Unlike domestic travel, international travel is now full of regulations that must be understood in advance if you are to travel safely and trouble-free to you and from your destination.

You must prepare well for your journey, and pay special attention to:

o Your passport.

Do not travel with a passport that has an expiry date less than six months in the future. If you passport will be within that period, renew the passport before you travel.

Many countries will not even give you a visa if the passport has a short expiry time. You may need a visa while on your journey, so make sure about your passports validity.

o You’re Health.

If you are on any medication, and will be taking those medications with you, have the doctor’s prescriptions for them with you. If the medication is over-the-counter, have the box or original packaging for the medications with you as well. You may be challenged over these at any time and in any location.

o Local Weather.

There is no reason to take too many clothes with you. Do your research as to the destinations historical climate for the time of year you are visiting.

o Permitted Modes and Form of Dress.

Different countries have different customs. You can easily investigate these on the internet, and make sure whatever clothing you take with you and wear, is acceptable in your destination country

The Foreign Airport

An international business traveler will over a period of time, know a great deal about the world’s airports. Navigating these world airports can be easy if you plan ahead and know about what to expect.

o The visa.

If you are traveling to a country where you need (and received a visa), and there was an invitation involved with it, take the invitation with you. Make sure the information on the visa is perfectly correct, and verify it from the consulate offices who give you the visa.

o Airport Layout.

Get a copy from the internet or airlines about your destination airport, especially if there are more than one terminal. Know where you are going and how to get there in advance. Be prepared.

o Business Lounges.

If you are making an international business trip, you may be flying business class, and thus be eligible for the business class lounge supplied by your airline.

If you are not, or there is not, you may wish to sign up for one of the business class lounge entry services, and make your stay (sometimes many hours) in the foreign airport less tedious.

o Duty Free.

The items may be duty free, but the prices can still be much higher than you local marketplace.

Do some shopping around (possible on the internet), and also check your local regulation about how much you are allowed to bring home (or to your destination if you are bringing gifts to locals) duty free.

The best bet may be to buy things locally or to modify what (and where) you bring.

Good Manners and Silence is Golden

While making an international business trip, one is advised to conduct oneself in the best manners possible. Also, it is a very good idea to speak to as few people as possible (especially if you destination is the United States), and none except employees of the airlines, airport stores or employees.

Outdoor Education Camps With Programs

Summer camps are special camps arranged for people to enjoy their vacation or tour in any adventures. Summer camps comes up with special offers outdoor education camp, leadership camp, science camp, awareness camp and many other social welfare schemes are offered to the public for reasonable prices. Outdoor education forms major part of the education and it is more required for people. Outdoor education is considered has important and essential requirement for most of the people and they fetches more demand among the people. Outdoor education is created and offered specially for kids, children and adults.

The main purpose of estimating and offering outdoor education is to develop self confidence and self esteem among the people. The outdoor education activities, outdoor education courses, outdoor education programs are offered to kids, children, adults by outdoor education schools or outdoor education centers. Outdoor education camps are conducted either inside or outside classrooms. Outdoor education forms major part of the education system and it is more important to be known by the people to come up with every possibility in life. Most of the parents feels better that their children should be aware of outdoor education programs offered and they should compete with outside world.

Outdoor education activities or outdoor education courses are provided by more number of outdoor institutes or adventure outdoor schools. An outdoor education course, outdoor education programs initiates cooperation, coordination, team building, goal settings and spirituality among the students and others. Outdoor education camps are provided by more number of outdoor education institutes or outdoor education schools for reasonable and affordable prices. The outdoor education camp provided will be more worth and valuable for the students who obtains and they are provided under complete knowledge and experience.

Generally, adventure outdoor school or outdoor education schools provides outdoor education activities, outdoor education courses, outdoor education programs to kids, children and adults under prescheduled, guidance and procedures. With regards to qualified, professional and expert outdoor education instructor, outdoor education programs will be offered. Under proper guidance and precautions, outdoor educations will be offered to the people to enable them to know the required outdoor education provided. More number of kids, children and adults are obtaining the outdoor education programs offered.

The outdoor education professionals, experts or instructors guide the kids, children and adults in efficient manner. Generally, outdoor education programs and outdoor education courses are offered to students based on age group, duration of course offered and kind of outdoor education program selected. The outdoor education camp offered will be creative, enthusiastic, innovative and technical appraisement for the students hindering. Outdoor camps will be offered to the students for reasonable price consideration and they are offered by more number of adventure outdoor schools.

Ethics in Business

Sustainable advantage of an organization can be determined by its ethical capability. Ethical capability of an organization is its duty to do what is right. Some organizations such as Enron, Sathyam, and Tyco etc have made false statements in their accounts and cheated both the stakeholders and government. These kind of issues gave rise to the importance of business ethics in business schools all around the world.

Sustainable advantage can be defined as the beneficiary element that determine the long term objectives of an organization, where objectives would be the economic development that generates wealth and meets the needs of the current generation while saving the environment, so future generation can meet their needs as well. There are number of factors that determine the sustainability of an organization, which are its ethics, strategy, employees, financial capital etc. in present scenario, human resource of an organization considered to be its competitive advantage, but it will not provide sustainability. Sustainability of an organization will depend on the impact it has on the people, in the form of trust, honesty, integrity, respect, quality and responsibility. Organizations with poor sustainability will fall back as happened in case of Enron and Sathyam.

Enron was an American energy company founded in 1985 by Kenneth Lay after merging Houston natural gas and internorth( citetation). In early 1990′s Enron sold electricity at market price. At around the same time US congress passed a bill regarding the deregulation sale of natural gas which favored Enron to sell energy at higher prices. In 1992 Enron was the largest merchant of natural gas in North America. Online trading model developed in November 1999 known as Enron online has developed and extended the abilities to negotiate and manage its trading business. By 2001 Enron had both owned and operated gas pipe line, pulp and paper plants, broad band assets, electricity plants and water plants internationally. Enron stock was priced at US $ 83.13 and market capitalization exceeded US$60 billion, and Enron was rated the most innovative large company in America in fortunes most admired companies survey. By the end of 2001 the Enron scandal was revealed. The CEO Jeffrey Skilling with some of the executives have hidden billions in debt from failed deals and projects. Chief financial officer Andrew Fastow and the other executives were able to mislead the board of directors and audit committee by presenting them psydo account statements. Once the scam was published the Enron stock priced at $90 per share in 2000 plummeted to less than $1 by the end of November 2001. This fall in stock value has caused at $11 billion loss for its share holder. The employees of the organization received a limited amount of their salary and pension when it was bankrupted. Several law suits were filed against the company CEO and other executives.

Similar is in case of Sathyam computers, which is termed as the Indian Enron scandal. Sathyam computers were an information technology company which produces software’s headquarters at hyderbad, India. Its chairman Ramalinga Raju produced an account sheet which has a 7000 crore fraud. The chief auditors were also not able to identify this adjustment. As a result of this scam the employees lost their job and chairman was jailed for fraud.

These two cases throw a light on how an organizations as well as economy of the country or in large the world can be impacted with their unethical practices. That, if the organization does not practice ethics will not have sustainability.

Need for the business ethics: for the following

1. Business operates with in the society

2. Every business irrespective of size exists more on ethical mean or in total regard to its social concern to survive long.

3. Business needs to function as responsible corporate citizens in the country.

Business is a part of subsystem of a society, therefore its functioning should contribute to the welfare of the society. If the business earns social sanction of the society, where it exists then it would be able to survive, develop and excel in activities, because only through earning social sanction the business can get loyal customers. Loyal customers are sustainable advantage and therefore can survive in market without which it will collapse and die away. Large organizations put more interest on public, the managers are eager to have public opinion and always seek to maintain a proper image of company in their minds.

Now a day’s minimizing profit is not the only priority of business, it should have sustainability, which can only be achieved through ethical practices. Any organization big or small should follow ethical practices as it brings in a sense of social responsibility which eventually provides sustainability to the organization. Business should also be a responsible corporate citizen which does not allow narrow mentality goals and motives.

Cross culture variability

Ethical practices in a country or society will depend on various factors such as religious, beliefs, historic, traditions, social customs, and existing political and economic rules or policies. For example in Asian countries such as Japan, China etc loyalty to work groups and corporations has strong ethical values. This kind of ethics has been brought down through centuries long traditions, therefore one does not think of oneself but rather think of family, government and others involved with him, thus providing social responsiveness.

Nature of ethics

The concept of ethics deals only with human beings, as they only have the freedom and means to choose free will. Human being can distinguish between good and evil, right and wrong, and just and proper. For example a Japanese employee believes that it Is unethical on his part to attend an interview with other company when he is still with the current company. So human can fix a goal and the means to achieve it. Ethics is also science that nowadays has become a set of systematic knowledge about moral behaviour and conduct. Ethics deals with human conduct which is voluntary and not forced by any person at any circumstances.

Business ethics and profits

The cases of Enron and Sathyam makes a point that ethics and profits are opposed to each other, as when an organisation is ethical it makes short term profit and if the organisation is unethical it makes huge profit. The same cases prove us one more thing that is it makes huge profit unethically but will not sustain in the market. Ethical companies not only make profit but also overcome their competitors and other turbulent changes happening through out the years and have contributed to social welfare. Ethical companies have social responsibilities which allow them to flourish undiminished and make profit. Tata group of companies is one company which follows ethical practises. It is said that the chief executive officer of Tata is also its chief ethics officer. Some of the ethical policies followed by the company include national interest, support from open market economy, gift and donation for social cause, political non alignment, health safety and environment care, quality product and service and regulatory compliance etc. Ratan Tata the present chairman of Tata group has declined from airline industry because he was told to bribe then minister to enter the business, which he claimed to be unethical and against the policies the group follows. His predecessor JRD Tata had set up the first commercial airlines ‘Tata Airlines’ in India which was later overtaken by the government of India and named it as Indian airlines. So besides being a pioneer in airline industry they were not able to procure it because they felt it would not sustain them and it would bring a bad image for the company. This is the reason why people have great respect for Tata group and their ethical practices and policies have created brand loyalty which has helped them to survive in market even though many competitors came.

Cross cultural contradictions

Ethical policies become a problem when the companies are not able to do business at home, therefore the other societies where the ethical policies are liberal or works in their favour. At home they are not allowed to sell products because it is unethical to use unsafe products but they may sell it in other countries where the ethical standards allow them to sell these products. It happens especially with pharma products. Some factories which emit pollutant gases are set up in neighbouring countries because ethical standards at home do not allow the factory to run business. These pollutant gases emitted are dangerous for people and the environment. Still it is ethical in certain countries. These kinds of issues give rise to cross cultural contradiction and exploitation. These issues which arise become difficult for the managers and firms to solve. Therefore the business has responsibility for their country but to four major groups they are society, employees, customers or consumers and investors.(example drugs)

Factors influencing business ethics:

Leadership, strategy and performance, individual characteristics, corporate culture and environment

Leader is a person who leads the people towards achieving a common goal. Leader can be good or bad, great or small they arise out of the needs and opportunities of a particular time and place. Not all leaders are considered to be perfect in their decision making because each and every decision they make will depend upon the character of person which differ from person to person. Character of a person includes their inborn talents, learned and acquired traits which were imposed upon them by life and experience. Leaders are models and mentors to their followers therefore they follow the path way set by their leaders. In a large organisation the top level managers or CEO are considered to be the executive and supervisory leader. The CEO should have strong commitment towards ethics and ethical conduct and should give a constant leadership in renewing the values of an organisation. They play a key role in creating, maintaining and changing the ethical culture. It is necessary for the leader to set good examples, and follows ethics. One such good leader is JRD Tata who set a good example for his successor and they still follow it. Where there are good leaders there will be good ethical practices in business.

Corporate governance: is the set of systems and processes that a company follows to ensure that it is in the best interest of the stake holders. Stakeholders are the shareholders, employees, customers, creditors and the community.

Sustainability has three components according to john elkington’s triple bottom line concept they are economic, social and environmental. According to elkington the business does not have one single goal of attaining profit but to extend the goal set by adding environmental and social values. Thus sustainability has become the new goal set by the organisation.

Environmental perspective: natural resources.

Economic perspective: about the future generation.

Social perspective: over exploiting of employees and not providing equality in gender employment, caste creed and religion based employment employing child labour.

Organisational culture: is the set of shared values, beliefs, goals, norms etc that prevails within an organisation. The organisational culture emphasis on ethics but as it grows it may change, as in the case of tyco where its organisational culture supports unethical practices. If the company makes huge profits in unethical way then individual who joins the organisation would also have to practice unethical things to survive in the company. As in the case of enron where many executives and managers knew that the company was following some illegal and unethical practices, but the executives and the board of directors did not know how to make the ethical decisions and corporate ethical culture. Thus they fall back and managers have to pay in the form of fines and imprisonment.

Business ethics is the application of ethical principle in the organization or business. An organization should produce or make its own ethical cultures, but this ethical culture formulated should be drawn from the concept of what is ethical to all and not what is right for the organization itself. The employees of the organization, also has to follow the same ethical principles. The organisation being ethical will provide certain social responsibilities such as they do not harm the stake holders, the general public and the society as well. “business that treat their employees with dignity and integrity reap rewards in the form of high moral and productivity” (Frederic, Post and Davis).

There are three major types of ethical issues that arise in a business they are, face to face ethics, corporate policy ethics and functional area ethics. Face to face ethical issues happen between the employees of an organization in their day to day organizational life. the employee face these ethical conflicts when their personal standards differs from what their job demands. Corporate policy ethical issues happen in the basic operations of a company. The top level management including the board of directors and CEO’s are responsible for ethical practices of the organization. Functional area ethics issues arise at all functional levels of the organization. For example in the accounting department, if unfair pressure is put on employees to deliver an audit report which has been altered or not showing current accounts of the organization would be un ethical, as it does not follow the standards and policies set by the organization.

Causes for unethical issues:

There are many reasons for an organization to follow unethical practices they are personal gain and selfish interest, competitive pressures on profits, business goals and personal goals, cross cultural contradictions. When an employee gives more importance to his greed or concern for his personal gain rather than any other concerns, irrespective of the harm it can bring to the organization is termed as unethical practices that arise due to personal gain and selfish interest. When a company has tough competitors in a limited or static market; it may engage some unethical practices just to be in business or to protect their profits. If the organization uses some unethical means to achieve its goal that is unaccepted by its stakeholders will give rise to ethical issues under business goal and personal goal. Here the organisaiton has set a goal that would conflict with the personal goal of its stake holders. Under such conditions the individuals involved have two choices either to follow the ethical ways of the organization or “blowing the whistle” on organization.

Environmental perspective relates to the exploitation of natural resources in business. The company should make sure that the natural resources are not exploited; it should sustain the resources so that the future generation can also enjoy them as we did. One such example is the restriction of fishing in the North Sea, to sustain the availability of diminishing cod fish to the consumers.

Economic perspective of sustainability relates to the economic growth and fall in the society. The short term adjustments made by the companies such as bribes and cartels will only be for a short period of time, it will never achieve a long time sustainability the organizations attitude towards the environment in which it is embedded. If the organization does not pay taxes are said to behave unethically similar in the case of organization that does not give donations to public institutions such as schools, hospitals, police and other justice systems.

What Can You Do With A Degree In Nutrition?

Earning a degree focused in nutrition can have many potential career paths other than becoming a nutritionist. There are six main types of nutrition paths to choose from, including teaching nutrition, public health nutrition, nutrition consulting, clinical nutrition, food science, and food service management. Most nutrition jobs should fall within one of these categories.

A degree in nutrition could help individuals land employment as a public health official, dietetic consultant, school food service director, quality control manager, food distributor, or wellness coordinator. Individuals may be employed through health maintenance organizations, school systems, food manufactures, wellness centers, and exercise and fitness centers. Government agencies also have the potential to employ those with degrees in nutrition. Some of the government agencies could include Women, Infants, and Children (WIC) Nutrition Program, SNAP- Supplemental Nutrition Assistance Program, Department of Health, and U.S. Public Health Services.

While earning a college degree, individuals will most likely be required to study a wide range of courses to gain a well-rounded education. Students could be expected to take courses related to nutrition, consisting of anatomy and physiology, introduction to food science, sociology, bacteriology, chemistry, and biochemistry. By completing an internship, individuals are able to gain hands on experience in the nutrition field before committing to a job or while still in school. Internships can serve as a great way to determine where your interests are, and if obtaining a career in this field is a good fit.

It is important for individuals wanting to succeed in a career in nutrition to possess skills such as organization and planning, strong verbal and written communication, proficient math skills for weights and measures, and interest in the well-being and health of others. To be successful working in nutrition, individuals may be required to advise patients in practicing good nutrition, monitoring diet modifications, and assessing health plans. Those with a degree in nutrition should also be able to monitor food safety conditions and create menus for specific dietary needs.

Depending on your place of employment and job description, individuals with a nutrition degree may be asked to create visuals aids and nutrition manuals that could be useful in teaching. Companies dealing with food service may hire nutrition graduates to create meal plans, ensure food safety, or develop new food products. Salary potential can depend on more than the actual job, but also education level, years of experience, and location of employment.

How to Pursue Online Nutrition Programs

Nutrition science a popular topic

One of the popular subjects in the curriculum of various educational institutions is nutrition science. With increased awareness of nutrition for the upkeep of the health of the individual, now more and more people pay regular visit to the nutrition experts to seek their valuable advice on various issues like nutritious diet, calorie oriented food and on such other related topics. As a result, nutrition technology has become one of the preferred subjects for study.

Nutrition program as a profession

Of course, there are several colleges and other organizations which teach nutrition technology as a part of the curriculum. At the same time, many institutions have started online nutrition programs for the benefit of those who are unable to attend the in house training programs. These online programs are conducted under the supervision and guidance of experts in the field. Many of these institutions teaching online nutrition programs have been accredited to appropriate government bodies. These online institutions teach as per the syllabus prescribed by the concerned authorities.

Course content

The curriculum normally is based on the credit hours. The credit hours depend on the course the student has chosen. For example, a diploma in nutrition science has 30 credit hours. On the other hand a bachelor course has 45 credit hours. These online programs also allow for specialization in nutrition science. Some of the popular fields of specialization include nutrition for sportsmen, nutrition for children, and nutrition for elderly people and so on. There are also several therapeutic nutrition programs like for those suffering from high blood pressure or for those who are obese or diabetic. Normally, students taking up online nutrition programs are taught by using the digital canvas. This helps to create a virtual classroom atmosphere for the student. The student is taught on various issues like human anatomy and physiology, application of nutrition principle for treating various ailments, nutritional therapy and also on counseling patients.

Offers better prospects

The duration of the course is normally nine months to one year. This of course, depends on the course the student has opted. At the end of the course, the students will have to undergo comprehensive examination. Normally, the student is required to undertake the examination in person at the designated place, date and time. Eligible students can opt for higher studies in nutrition technology like masters degree. The course fee varies from institution to institution. Some of the institutions also help the student in finding a suitable placement. Many of the students who have completed the online program on nutrition are of the opinion those who have taken up course at an accredited institution will have brighter chances of securing a suitable placement.